Why It’s a Good Idea
Offering a loyalty program to your clients is a smart move for several reasons:
- Increase Client Retention: A loyalty program encourages repeat business by rewarding clients for their continued purchases.
- Boost Sales: Clients are more likely to spend more knowing they can accumulate points towards valuable rewards.
- Enhance Client Engagement: Loyalty programs add value to client relationships, incentivizing them to engage more with your business.
- Stand Out from Competitors: Offering a loyalty program gives you a competitive edge by providing extra perks to loyal customers.
- Improve Client Satisfaction: Rewarding loyal customers builds goodwill and leads to a positive, long-lasting client experience.
How to Enable It in PawsAdmin
Setting up your loyalty program in PawsAdmin is simple and can be done in 2 steps:
- Go to Communications > Marketing in the left-hand menu and click on Enable to activate your loyalty program.
- Customize the point values and rewards to suit your business’s needs. By default, the program offers 1% rewards back, but you can adjust the conversion rate as needed.
How It Works
- Clients Can Opt In and Out: Clients can easily opt in or out of the loyalty program through the client portal. You can also manually set this option from the client’s profile in PawsAdmin.
- Accumulate Points Based on Purchases: Clients automatically earn points for every purchase they make.
- Track Rewards Status in PawsAdmin: You can view and track each client’s reward status on their profile within PawsAdmin.
- Client Portal Visibility: Clients can check their rewards balance and status anytime through their profile on the client portal.
How to Redeem Points
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In Store: Clients can redeem their rewards in-store by selecting rewards at checkout and applying their earned points. Once an invoice is paid, loyalty points will increase based on your rewards conversion settings. When enough points have been earned, they can be converted to your local currency during checkout.
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Via the Client Portal: (Note: Ensure that Stripe or CloverConnect online payments are enabled by going to Admin > Integrated Payments.)
- Once clients reach the minimum threshold (100 points), they can choose their rewards and apply points to an open invoice during the payment process.
- Redemption details will be shown on the invoice, both in-store and on the client portal, for easy reference.
Try it now and turn everyday transactions into loyal advocates for your pet brand!
For any questions, contact us at support@pawsadmin.com.